Any object that is viewed directly and whose components are augmented by a computer is called Augmented Reality. There4 has developed some unique concepts in Augmented Reality for the Engineering and Real Estate Industry.
Augmented reality is a technology that bridges the gap between the real and the digital world. It enables interaction between the real world and virtual data and makes it possible to visualize an object in it’s true form. Some benefits
- It offers the users a fun and interactive way for customers to experience a product or service before actually purchasing it. E.g. Clothes can be tried out virtually to see how they fit or furniture can be superimposed on an empty room to see if it looks good
- It surpasses the language barrier as even if your customer doesn’t understand the language, he / she can see the visuals & understand the message
- It helps your app rise above the clutter by presenting a tech savvy and customer friendly image. As a result, it is more likely to get recommended
- It improves the customer engagement experience by providing a personalized environment